Driving around you might see a sign outside a commercial building stating, "revenue opportunities".
When I see them, the accountant in me cringes.
Revenue almost always comes with expenses. We shouldn't ever pursue revenue for its own, we want profit opportunities.
Just yesterday I listened to entrepreneurs share their desire for more revenue and feel there's no such thing was bad revenue opportunities.
Profit can be found and lost in any situation. More revenue doesn't naturally lead to more profit.
When I see them, the accountant in me cringes.
Revenue almost always comes with expenses. We shouldn't ever pursue revenue for its own, we want profit opportunities.
Just yesterday I listened to entrepreneurs share their desire for more revenue and feel there's no such thing was bad revenue opportunities.
Profit can be found and lost in any situation. More revenue doesn't naturally lead to more profit.
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